Specific Products & Services

Clients Types

Funds & Family Offices

Capital allocators seeking digital-asset intelligence, sharper positioning, disciplined deal sourcing, and a clear map of the ecosystem.

Funds & Family Offices

Capital allocators seeking digital-asset intelligence, sharper positioning, disciplined deal sourcing, and a clear map of the ecosystem.

Technical Founders

AI, fintech, crypto, infrastructure, B2B SaaS, and data platform companies that need institutional go-to-market strategy, enterprise trust, and executive communication.

Technical Founders

AI, fintech, crypto, infrastructure, B2B SaaS, and data platform companies that need institutional go-to-market strategy, enterprise trust, and executive communication.

High-Income Operators

Engineers, founders, and executives who earn well but have not yet built the inbound positioning and relationships that high-net-worth individuals use.

High-Income Operators

Engineers, founders, and executives who earn well but have not yet built the inbound positioning and relationships that high-net-worth individuals use.

Institutional Readiness Audit

A review of the deck, narrative, ICP, target accounts, and credibility gaps through the lens of a skeptical institutional buyer.

Delivered as a written memo plus an executive working session.

Includes:

What is working

What will not land

Who to target first

Which objections to pre-answer

A 90-day action plan

Red Team Your Deck

Before sending the deck to investors, banks, exchanges, or enterprise buyers, Marianela reviews it critically the way an institutional decision-maker would: fast, direct, and specific.

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Buyer Psychology Brief

How your buyer actually thinks: what they fear, what language they trust, and what would make them move. The buyer’s seat, made explicit.

Deal Flow Map

A map of the top 25 target accounts:

Why each account matters

Buyer persona

Likely objection

Introduction path

Pitch angle

Urgency trigger

Strategic Advisory Retainer

Ongoing advisory support that may include:

Buyer mapping

Pitch refinement

Partnership strategy

Meeting preparation and debriefs

Objection handling

Executive positioning

Why this works

Most founders can’t see their business from the buyer’s seat.

I can.

Institutional fluency

A career inside the rooms where these decisions are made: Bloomberg, Goldman Sachs, and institutional digital-asset distribution.

Pattern recognition

hundreds of executive conversations and institutional pipelines built from zero; I can name your blind spots before they cost you the deal

Trust conversion

translating a complex product into positioning, partnerships, and proof that institutions are prepared to act on.

Strategic synthesis

GTM, narrative, negotiation, and ecosystem mapping treated as one system, so every signal points to the same conclusion: you are safe to back

Boutique advisory for capital, growth and institutional strategy.

Contact

hello@marianelajaca.com

917-862-8050

New York / Miami

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